Expert Advocacy for Life's Most Important Choices

About us

About Apex Health Advocates

At Apex Health Advocates, our mission is rooted in deeply personal experience and over three decades of professional insight.

For more than 30 years, I’ve worked in healthcare — as a provider, an executive, and a leader across complex systems. But nothing prepared me more for this work than the real-life moments when advocacy made all the difference for the people I love.

When my son suffered a traumatic snowboarding injury, we were stunned to discover that only two surgeons in our entire region could perform the procedure he needed — and neither was in-network. What followed was an 18-month battle to overturn a $37,000 denial, ultimately proving the insurer's network was deficient. It was advocacy that made the difference.

When my father became cognitively impaired after a routine back surgery due to the overprescription of benzodiazepines, hospital staff were preparing to send him to long-term care. I intervened, adjusted his care plan, and helped him regain clarity and mobility so he could go to rehab instead. Without that intervention, his quality of life would have been permanently altered.

And when a close friend was injured in a snowboarding accident out of state, I guided his family through every step — from coordinating his return home, to managing emergent surgery, to securing multiple levels of care. As his cognitive recovery progressed, I remained their on-site advocate, helping them make informed decisions and giving them peace of mind.

Each of these moments reinforced what I already knew: even the best healthcare systems can fall short. Families often feel overwhelmed, unsupported, and unsure of how to protect their loved ones. But with the right advocate, outcomes can change — dramatically.

That’s why I created Apex Health Advocates. To bring professional, compassionate, and expert guidance to families navigating complex care decisions. Because no one should have to go through it alone.


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Empowering Your Health Journey

Apex Health Advocates is is a concierge-style advocacy firm that is dedicated to guiding you through the complexities of the healthcare system. We provide personalized advocacy services to ensure your needs and rights are prioritized. Our approach is personal, hands-on and rooted in more than 30 years from the perspective of both healthcare provider and executive.  By expertly navigating the system, we give you control, helping you make informed decisions about your health. At Apex Health Advocates, we believe everyone deserves access to quality care and the confidence to navigate their healthcare journey.

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Our mission

To deliver private, expert healthcare advocacy that protects families from the financial, emotional, and clinical consequences of care system failures, while ensuring the highest quality outcomes for clients.

 

 

Empowering Patient Voices

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Patient-Centric Advocacy

At Apex Health Advocates, we place patients at the heart of everything we do. Our commitment is to empower individuals by providing personalized support and guidance, ensuring they have the resources and information needed to make informed healthcare decisions.
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Integrity and Transparency

We believe in building trust through honesty and openness. Our team is dedicated to maintaining the highest standards of integrity, ensuring that every interaction and decision is transparent and in the best interest of those we serve.
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Collaboration and Community

We understand the power of working together. By fostering strong relationships within the healthcare community and beyond, we strive to create a network of support that enhances the well-being of our clients and the community at large.
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Innovation and Excellence

Apex Health Advocates is committed to pioneering new approaches and solutions in healthcare advocacy. We continuously seek to improve our services and processes, driven by a passion for excellence and a desire to make a meaningful impact.
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Compassionate Care

Empathy and understanding are at the core of our approach. We are dedicated to offering compassionate care, ensuring that every individual feels heard, respected, and valued throughout their healthcare journey.

Champion Your Health Rights

Join Apex Health Advocates in Carlsbad to ensure your healthcare needs are prioritized and effectively communicated. Let's work together to navigate the complexities of your healthcare journey.